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Diet Coke rolls out new branding and can design - Design Week




Design Week

Diet Coke rolls out new branding and can design
Design Week
The coloured, vertical stripe seen on the cans aims to be the equivalent of the red disc seen on Coke Original packaging, adds Sommerville, and aims to represent how Diet Coke drinkers are “continually on the move, with confidence”. Diet Coke's new ...
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